Together, they introduce Subscription Hub, a ready-to-deploy, pre-integrated digital storefront and marketplace that delivers intelligent bundling, seamless multi-service monetization, and a 20–30% ARPU boost.
Meet Us at IBC 2025
Our expanded Evergent Monetization Platform (EMP) flexed its potential in 2025 and was in ‘midseason form’ by June, walking away with top honors in Colorado at the StreamTV Awards.
Why we think this year’s expansion of our flagship subscriber management and monetization solution won? Because we turned subscriber management into a global revenue-generating engine: frictionless payments, AI-driven retention, dynamic partner ecosystems – all in one platform. More on that later…
About Tata Elxsi
Some projects become case studies. This one became a bit of a blueprint for making “impossible economics” possible.
Our work with BritBox made some waves around this year’s IBC Show in Amsterdam, earning spots in the finalists ranks in both the IBC Innovation Awards and the IABM Impact Awards.
We’re not surprised.
Here’s how transformative collaboration results in true streaming growth:
From a single-country launch to seven markets, serving 4+ million subscribers, and integrating seamlessly with marketplaces like Amazon, Apple, and Roku, BritBox defied the odds to become one of the only profitable streaming services in the world. All without sports content. Seriously.
- Global scale, local finesse: Expanded markets while keeping compliance airtight, multi-currency payments smooth, and offering 40+ payment methods.
- Unified subscriber experience: Real-time identity sync across 15+ device types and multiple marketplaces, making personalization feel effortless.
- Innovation with measurable impact: Industry-leading retention, 70% recovery of failed payments, 85% fraud reduction, and profitability where many competitors run at a loss.
